Identify your communications and marketing goals, put a team in place and set a schedule for your small business.
Achieving your company's strategic goals depends on effective communication and marketing. The small business marketing process is similar to that of a large corporation in that both can benefit from a clear communications and marketing plan.
Learning About the Small-Business Marketing Process Will Help You:
Align your Communications and Marketing with your strategic goals
Establish an effective team to implement your Communications and Marketing plans
Understand the communications and marketing process
Set a schedule to ensure your efforts work to achieve your goals
Communications and Marketing Goals Worksheet
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